Background
The National Training Awards are the UK's number one accolade for businesses, organisations and individuals that have achieved lasting excellence and success through training and learning. UK Skills runs the National Training Awards on behalf of the Department for Education and Skills.

Brief
The National Training Awards runs an entrant support system for all potential entrants, which is based around a freephone hotline. People can phone up to ask questions, request an entry form or pack, book onto a workshop or request help with their entry from a mentor. They required someone to manage this hotline and all the related work as well as carry out outbound telemarketing at specific times in the cycle.

Solution
A summary of the main areas of activities that Motivation Marketing undertakes is as follows:

• Set up and man a free-phone hotline on a constant basis
• Carry out telemarketing to encourage entries
• Send out entry forms, packs and other information as requested by potential entrants
• Take bookings for workshops
• Take bookings for mentors
• Make sure all contact history with potential entrants is logged on the database and kept up to date on daily basis
• Receiving e-mails from potential entrants and log and carry out requests

Hannah Pert, Marketing Manager at UK Skills, commented
“Motivation Marketing offer a very professional and efficient service, whilst working within agreed time scales. Without their expertise we would not be able to provide the level of customer service our award entrants expect.  I wouldn't hesitate to recommend Motivation Marketing to any organisation that has a requirement for outsourcing a comprehensive solution for project management.”

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